Botox mania has altered the face of Hollywood. Almost everyone on the screen has a spotless and wrinkle free face. Gone are the days when someone laughed/cried and you saw the wrinkles. Gone are the days when you saw furrowed eyebrows when someone got angry on the screen. Gone are the days when it was easy to predict the age of the person. Today, everyone smiles no matter what the occasion or event and everyone looks young.
"We will look at wrinkles the way we look at cracked or discolored teeth — remnants of the past, just something to be fixed," said Dr. Nancy Etcoff, a psychologist at the Harvard Medical School and the author of "Survival of the Prettiest: The Science of Beauty" (Doubleday). "You still see young women smoking and sitting in the sun, and they can just get rid of the wrinkles.
"It's very much about having your cake and eating it too," Dr. Etcoff said. "It is as though we have given up on authenticity."
The Botox therapy has an attraction for the generation between 30-45 years. People, older than 45 generally have a few more things than wrinkles and also require body sculpturing, liposuction, face lifts and removal of fat from here and there. Nose and ear surgery are sought after by those ages 20 to 40. And women between 25 and 35 are most likely to want breast augmentation.
While women are the largest consumers of cosmetic surgery, men are now catching up and rival women in procedures involving body sculpturing and hair replacement procedures.
Today, Botox injections make up a significant proportion of all cosmetic procedures. With the lure of quick easy cash, doctors in almost every specialty are injecting Botox. There are thousands of spas all over the country, run by nurses who even perform the procedure.
To make it legal, the nurses usually get a doctor to be a pseudo director of the spa, and then proceed to massage, apply facial creams, touch up with a laser here and there and of course, a couple of jabs with a needle to erase the wrinkle. Most spas today rival the best Beverly Hills plastic surgery clinics in their offerings.
Showing posts with label lines. Show all posts
Showing posts with label lines. Show all posts
Sunday, February 22, 2009
BOTOX MANIA Part 1
“Mirror, mirror on the wall, who is the fairest of them all”
BOTOX Mania has gently arrived in North America. Once covertly used to conceal the effects of aging in Hollywood personalities and the affluent, it is now inexpensive, affordable, accessible and simply done over a lunch break. More fashionable than breast augmentation surgery and a possible blockbuster, Botox is viewed by some as the ultimate fountain of youth.
Botulinum Toxin (Botox Cosmetic) is a protein complex made by the bacterium Clostridium botulinum, which contains the same toxin that causes food poisoning. When used medically in small doses as an injectable form of sterile, purified botulinum toxin, it blocks certain nerve cells that cause muscle contraction. B selectively injecting underlying muscles and blocking their ability to contract, existing frown lines are evened out and the face appears wrinkle free within a week.
Ever since its approval for cosmetic use, Botox mania has grown, both in terms of use and revenues generated, eclipsing all past records of successful drugs. Predicted revenues for 2008-9, are in the mega millions. The toxin was initially used to treat spastic disorders of the face, eyes and neck. Drug industry analysts claim that it is one the top money makers and outbids drugs for diabetes, hypertension and even, Viagra.
Botox is the most popular cosmetic procedure done in offices, clinics, spas, at the dentist, the eye clinic,, and yes, for a few bucks more, even done at the massage and spa parlors. All it involves is injection of botulinum toxin into the muscles of the face, and Voila, look ma, no wrinkles.
BOTOX Mania has gently arrived in North America. Once covertly used to conceal the effects of aging in Hollywood personalities and the affluent, it is now inexpensive, affordable, accessible and simply done over a lunch break. More fashionable than breast augmentation surgery and a possible blockbuster, Botox is viewed by some as the ultimate fountain of youth.
Botulinum Toxin (Botox Cosmetic) is a protein complex made by the bacterium Clostridium botulinum, which contains the same toxin that causes food poisoning. When used medically in small doses as an injectable form of sterile, purified botulinum toxin, it blocks certain nerve cells that cause muscle contraction. B selectively injecting underlying muscles and blocking their ability to contract, existing frown lines are evened out and the face appears wrinkle free within a week.
Ever since its approval for cosmetic use, Botox mania has grown, both in terms of use and revenues generated, eclipsing all past records of successful drugs. Predicted revenues for 2008-9, are in the mega millions. The toxin was initially used to treat spastic disorders of the face, eyes and neck. Drug industry analysts claim that it is one the top money makers and outbids drugs for diabetes, hypertension and even, Viagra.
Botox is the most popular cosmetic procedure done in offices, clinics, spas, at the dentist, the eye clinic,, and yes, for a few bucks more, even done at the massage and spa parlors. All it involves is injection of botulinum toxin into the muscles of the face, and Voila, look ma, no wrinkles.
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